The Colorado River Basin is in crisis. As a result of climate change induced long-term drought, the Basin faces chronic water shortages with significant impacts across economic sectors. The agricultural sector is the largest water user in the Basin, meaning that farmers and ranchers are central to both the impacts of and solutions to water shortages. Their involvement will be key to developing effective policy solutions to today’s water crisis. This webinar will present findings from a survey of 1,020 agricultural water users throughout six states to understand their perspectives on the present crisis, current adaptation strategies, and preferences for water conservation programs to address water shortages going forward. It will also highlight case studies of conservation program preferences and adoption in two headwater subbasins in Colorado and Wyoming and the current status of efforts to adapt to increased uncertainty. Given the importance of agriculture as the primary water user in the Basin, proactively engaging agricultural communities will be critical to successfully managing water shortages. Understanding the perspectives and preferences of agricultural water users can help guide the development of solutions that work for producers and other users in the Basin.